New Adwords Quality Score: Scale of 1-10 Replaces Great/Good/Poor

by hyperlinkguerrilla on September 16, 2008

Been hearing about the changes in Quality Score reporting and “first-page-bid” replacing minimum bid, but it’s been rolled out gradually and I finally saw it for real today.

I DO like the new scale of 1-10. Seems more helpful than the old scale of simply Great, Good or Poor. I’ll have to study it across a range of keywords to see what subtleties and insights are revealed.

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