links for 2007-10-28
by hyperlinkguerrilla on October 28, 2007
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If you’ve not already figured it out, the corporate website is becoming less relevant, and web marketing (and support) has spread off your domain and google results.
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Centralize awareness of the conversation with internal tracking tool. Align internal communications to keep track of advocates, detractors, new influencers. Keep track of events, tag and label them as they emerge, during conversations, and after an event.
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ASOMO is a mobilised opinion analysis service. It allows organisations to monitor the opinion surrounding their brands, organisations and events that make up their Social Climate on the Internet.
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Companies that are trying to tackle more, deliver value, service and perhaps consultation for companies. Ttracking ALL mediums used by the people. More than just listening, but benchmarking and intelligence around social media, not just one-off instances.